Raising brand exposure
The highlighted Brand Name Gallery will house around 200 well-known brands from around the world. New exhibiting brands include Absolute Vintage Eyewear (Hong Kong), NANOVISTA (Spain), PUGNALE (Italy) and many more. Other prestigious international brands include Etnia Barcelona (Spain), Markus-t (Germany), Matsuda (Japan), Minima (France), Savile Row (UK) Stepper (Germany), etc. will also exhibit in the Fair. Eyewear Parades by professional models will be held to show different stylish outlooks of eyewear.
Contact lens gaining in popularity
Demand for contact lenses continues to grow in the global market. The “Contact Lenses & Accessories” zone returns this year to answer this rising demand. It is conveniently located at Level 2 Mezzanine for easy sourcing
The Fair also includes other themed zones, spotlighting a wide variety of products ranging from professional eyewear, accessories, frames, lenses, diagnostic instruments to optometric instruments.
Talking trends
A highlighted event – the 17th Hong Kong International Optometric Symposium, jointly organised by HKTDC, HKOA and HK PolyU, will welcome experts from New Zealand, the United States, Malaysia, Mainland China and Hong Kong to share their insights on the topic of “Advancements in Optometric Specialties”. Other events such as trend seminars and forums will be held to let visitors keep an eye on the latest industry developments.
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