PENANG, 1 June 2021 – Penang State Government through Penang State’s Trade, Industry & Entrepreneur Development Executive Council has inked a collaborative partnership with PGMall that aims to support the business community and their customers through Penang E-Bazaar. Penang Halal International has been appointed to manage this programme to support micro business and SME’s most impacted by Movement Control Order (MCO) and Covid-19.
To kick start the collaboration and launch of Penang E-Bazaar on PGMall, the Penang State Government has provided a sum of RM200,000 in the form of discount vouchers. The Penang E- Bazaar will feature products such as food, fashion, and home appliances and more. There will also be a special section that promotes Halal & Toyyiban Business Activities which aims to support small and medium merchants and traders to stimulate revenue for the Syawal Month and thereafter.
PGMall will match the value of contribution from the Penang state Government through marketing assets. PGMall will also offer free shipping and promotional vouchers which will encourage consumers to support participating sellers in the Penang E-Bazaar campaign. Concurrently, new, and existing Penang sellers participating in the campaign will receive free e-commerce training via PGMall. The module will include basic lessons on how to set up your online store and start selling online as well as more advanced classes like how to grow your online business with digital marketing knowledge, photography skills and more.
“The Penang State Government will continue to support our business community by rolling out initiatives to revitalise the economy. With the launch of Penang E-Bazaar @ PGMall and a boost of RM200,000.00 we hope to not only create more online opportunities but also to facilitate and encourage businesses and Micro SMEs to embark on the e-commerce journey” said YAB Chow Kon Yeow, Chief Minister of Penang.
“We believe this platform will enable us to progress forward with greater strength by providing the necessary skills and innovative solutions in online customer engagement and e-commerce as we enter the New Normal. This collaboration provides new channels for the business community, making it possible for micro and small medium enterprises (SMEs) to reach out to their customers as well as sustain their businesses with an alternative revenue stream” said YB Dato’ Abdul Halim Hussain, State Exco for Trade, Industry & Entrepreneur Development.
Aida Lim Abdullah, Chief Executive Officer of Penang Halal International said “This is another e- commerce platform selected by us, to collaborate with PHI to give more options for merchants and consumers for digital marketing experience. All our collaboration and initiating aims at elevating merchants support innovative economy and we look forward to a rewarding journey for all.” Jerry Ng, Chief Operating Officer of PGMall said, “As the No. 1 local e-commerce platform, PGMall is proud to be partnering with Penang Halal International (PHI) on assisting Penang sellers grow and prosper. The pandemic situation has made it vital for sellers to establish their online presence to expand their business. By providing free shipping vouchers, PGMall is able to smoothen the transition of new sellers to e-commerce and boost existing sellers on our platform”.
This partnership further reinforces the shared commitment of the government and private sector in helping merchants by enabling them to promote and market their products on PGMall. The collaboration also signals emphasis to the overall aspirations of expanding investments and innovation to support local SMEs and drive Malaysia’s sustainable economic progress forward. Business operators in Penang can register your interest for Penang E-Bazaar @ PGMall at the following URL: https://seller.pgmall.my/index.php?route=common/home or contact PHI via [email protected].
