KUALA LUMPUR, April 22 – Sony is revolutionizing home entertainment with its latest range of BRAVIA TVs, designed to deliver unparalleled picture and sound quality for the ultimate cinematic experience. With the rising popularity of streaming services, Sony is leveraging its expertise in the film industry to create TVs that faithfully reproduce the creator’s vision, bringing the magic of the big screen into consumers’ living rooms.
The new BRAVIA lineup boasts improved brightness, colour volume, contrast, and sound quality, offering viewers an immersive viewing experience that rivals that of a cinema. The flagship BRAVIA 9 series, equipped with Mini LED technology, offers high peak luminance, deep blacks, and natural colours, ensuring every detail of the picture is vividly displayed. Sony’s XR Processor and XR Backlight Master Drive optimize picture quality, while features like X-Anti Reflection and X-Wide Angle enhance viewing clarity from any angle.
In addition to outstanding picture quality, the BRAVIA 9 TVs feature Acoustic Multi-Audio+ and Voice Zoom 3™ for cinematic surround sound and clear dialogue. With a commitment to sustainability, Sony has incorporated recycled materials into the design of BRAVIA TVs, further aligning with its environmental initiatives. The new BRAVIA TVs are set to launch in Malaysia from June 2024, offering consumers an unmatched home entertainment experience.
