KUALA LUMPUR, November 16 — VITAGEN Malaysia has forged a strategic partnership with Universiti Kebangsaan Malaysia (UKM), marked by the appointment of renowned gastroenterologist Prof. Dr. Norfilza Mohd Mokhtar as its Medical Advisor. This collaboration aims to advance research in gut health and develop public health initiatives focused on digestive wellness. The alliance builds upon extensive research conducted at UKM, revealing the benefits of lactobacillus in cultured milk drinks for immunity, mental health, and managing symptoms of irritable bowel syndrome (IBS).
Prof. Dr. Norfilza, celebrated as Tokoh Penyelidik Year 2024, brings a wealth of expertise to VITAGEN’s mission of enhancing gut health through science-backed products. “Joining hands with VITAGEN offers a unique platform to translate our cutting-edge research into practical solutions for consumers,” she stated. VITAGEN aims to deepen its market leadership by leveraging this partnership, with plans for joint research, public health campaigns, and community outreach to promote digestive wellness across Malaysia.
