KUALA LUMPUR,December 7 – Tourism Malaysia has launched the highly anticipated Malaysia Year-End Sales Campaign 2024 (MYES 2024), running from November 15, 2024, to January 1, 2025. This nationwide event, supported by Mastercard and over 60 industry partners, offers visitors discounts of up to 90%, exclusive promotions, thrilling balloon drop sessions, and grand prizes like the GWM HAVAL H6 HEV and Toyota Vellfire in lucky draws.

Shoppers can enjoy unique pop-up stores, weekly deals, and live performances across participating malls, with foreign tourists receiving special perks upon presenting their passports. Beyond retail, MYES 2024 integrates tourism with exciting midnight sales, discounted airfares from global destinations via Malaysia Aviation Group, and attractive hotel packages offering extended checkouts and gourmet dining.

Dr. Yasmeen binti Yasim, Deputy Secretary General (Tourism), highlighted the significance of the campaign, noting a remarkable 63% increase in shopping-related tourism expenditure for the first nine months of 2024. With over 130 activities nationwide, MYES 2024 is poised to enrich Malaysia’s appeal as a premier shopping and tourism destination.