KUALA LUMPUR, December 7 – The beloved MILO® Malaysia Breakfast Day (MBD) makes its grand return in 2025, marking a milestone as MILO® celebrates 75 years of energising Malaysians. Guided by the theme “Dulu, Kini dan Selamanya demi Malaysia” (Then, Now, and Forever for Malaysia), this nationwide event highlights MILO®’s legacy as a trusted household name while continuing its mission to inspire a healthier, more active lifestyle.
Set to kick off in Putrajaya on January 19, 2025, and making stops in Kuantan, Johor Bahru, and Penang, the event promises to bring together over 75,000 MILO® lovers. Attendees can enjoy an energising lineup of activities, including a fun run, MILO® Fitness Workouts, interactive sports games, and the iconic MILO® Goodness Truck. Early bird registrants will also have the chance to own a limited-edition MILO® Malaysia Breakfast Day jersey, celebrating the brand’s rich history.
“MILO® Malaysia Breakfast Day is our way of reinforcing the importance of starting the day with a nutritious breakfast,” said Ng Su Yen, Business Executive Officer of MILO® Malaysia. “As we celebrate 75 years of nourishing Malaysians, we remain committed to inspiring the nation’s energy and ambitions.” Registration for this exciting event opens on November 29, 2024, offering special early bird rates for a limited time.
