KUALA LUMPUR, June 26 — POCO has officially unveiled the POCO F7, its latest flagship device powered by the new Snapdragon® 8s Gen 4 Mobile Platform. The launch introduces the POCO F7 Cyber Silver Edition, boldly featuring a Snapdragon® logo and reflecting the brand’s fusion of performance and futuristic aesthetics.

Designed for tech-savvy users, the device brings together cutting-edge cooling, lightning-fast charging, and immersive display features — all housed in a sleek, durable design. POCO also debuted Rydr, its first virtual avatar, symbolising the speed and innovation behind the F7.

With a 50MP Sony IMX882 camera with OIS, TÜV-certified eye comfort display, and a reimagined design focused on performance and endurance, POCO F7 pushes the limits of what a value flagship can offer.