KUALA LUMPUR, September 7 — The Persatuan Insurans Am Malaysia (PIAM) celebrated the creativity and commitment of nine tertiary students at the prize-giving ceremony of its first nationwide #GoGreenWithPIAM 3R Campaign, which ran from May to June 2025.

Honouring inspiring video submissions that showcased how the principles of Reduce, Reuse and Recycle can be incorporated into everyday life, with PIAM CEO Chua Kim Soon highlighting the industry’s responsibility in addressing climate challenges, while grand prize winner Nur Aqilah Binti Noor Hisyam from Perlis moved audiences with her heartfelt advocacy for sustainable living.