CUPERTINO, CALIFORNIA, September 10 — Apple has officially unveiled the iPhone 17 Pro and iPhone 17 Pro Max, calling them the most powerful and advanced Pro models in the iPhone lineup.
Powered by the all-new A19 Pro chip, both devices deliver record-breaking performance, longer battery life, and professional-grade capabilities for mobile gaming, photography, and filmmaking. The models feature a striking aerospace-grade aluminum unibody with a vapor chamber cooling system, allowing sustained high performance while keeping the devices cool.
The iPhone 17 Pro series debuts a triple 48MP Fusion camera system with the longest-ever 8x optical zoom on iPhone, alongside an 18MP Center Stage front camera that supports Dual Capture and ultra-stabilized 4K HDR video.
For the first time, Ceramic Shield now protects both the front and back, offering 3x better scratch resistance and 4x improved crack resistance. Available in deep blue, cosmic orange, and silver, the iPhone 17 Pro lineup will be open for pre-orders on September 12, with official availability beginning September 19.
