SINGAPORE, December 4 — Global cloud leader Genesys® has announced the launch of a new full-service Genesys Cloud™ core region in Singapore, reinforcing its commitment to Asia and supporting organisations in their transition to AI-powered customer experience transformation.
The investment, connected to the Amazon Web Services (AWS) Asia Pacific (Singapore) Region, will enable enterprises across Asia—including Malaysia—to deploy secure, compliant, and scalable agentic AI solutions that enhance customer engagement and operational efficiency.
According to the Future of Customer Experience 2025 (Asia) study by Genesys, 80% of Malaysian leaders plan to invest in agentic AI systems over the next 18 months to automate workflows and elevate customer service.
The new Singapore region will strengthen data residency, compliance, and resilience for regulated sectors such as finance and healthcare, further empowering businesses to innovate responsibly and build customer trust.
