GEORGE TOWN, April 24 — Penang Institute has launched Heritage Brands of Penang, a publication documenting businesses with legacies spanning over 50 years.
Authored by Tony Yeoh, the book features 59 heritage brands and 21 emerging ones, highlighting their resilience, values, and evolution across generations amid economic and social changes.
The launch, held at the Eastern & Oriental Hotel, was attended by Chow Kon Yeow and Steven Sim Chee Keong.
The initiative underscores the importance of long-standing businesses in shaping Penang’s economy while preserving its entrepreneurial heritage.
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