KUALA LUMPUR, May 29 — MAGGI Malaysia has launched its “Penyambung Rasa Aidiladha” initiative, distributing its new Beef Stock Cubes alongside korban meat to more than 15,000 families.
Across selected locations nationwide during the Aidiladha celebration. The programme runs from May 28 to 30 at locations.
Including Masjid Zahir, Masjid Felda Bukit Bading, Masjid Mahmoodiah Putrajaya and the Islamic Centre of Universiti Malaysia Kelantan.
More than 10,000 sampling packs containing MAGGI® Beef Stock Cubes and soup recipes were distributed to local communities.
MAGGI® Malaysia and Singapore business executive officer Ivy Tan Link Cheh said the initiative aims to preserve traditional cooking culture while encouraging younger generations to learn local festive recipes.
