Summary

  • Tourism Malaysia signs partnership with Tripadvisor.
  • Collaboration supports Visit Malaysia 2026 campaign.
  • Focus on digital marketing and tourism insights.
  • Malaysia records 17.5 million visitors in first five months of 2026.

PUTRAJAYA, July 21 — Tourism Malaysia has signed a strategic partnership with Tripadvisor to strengthen the Visit Malaysia 2026 (VM2026) campaign.

Through digital marketing, tourism data and destination promotion. The collaboration will help enhance Malaysia’s global visibility, support local tourism businesses.

And improve data-driven marketing strategies. Malaysia also continues to gain international recognition, with Petronas Twin Towers, Pantai Cenang and Kuala Lumpur.

Recognised in Tripadvisor’s 2026 Travellers’ Choice Awards. From January to May 2026, Malaysia welcomed 17.5 million international visitors, up 3.4% year-on-year.