KUALA LUMPUR, November 18 – Malaysian customisation e-commerce platform CUSTA marked its second anniversary with a major service upgrade, expanding its catalogue to 4,000 products and introducing unlimited customisation with instant pricing and lead-time visibility — a first-of-its-kind innovation in Malaysia.
The platform’s renewal replaces slow manual quotation processes with real-time automation, cutting order times from weeks to just days. Supporting the national target of 45% SME contribution to GDP by 2025, CUSTA’s digital-first model empowers MSMEs with faster, transparent, and scalable customisation services.
Having delivered over 500,000 customised items to date, CUSTA continues to fuel Malaysia’s digital economy and creative supply chain, reflecting how homegrown innovation can drive both economic efficiency and empowerment.
