KOTA KINABALU, May 3 — Commerce Access Sdn. Bhd. (CASB), in collaboration with Sabah Net Sdn. Bhd., xonvened Sabah CX Day 2026 at the Sabah International Convention Centre.

On 15 April, bringing together government agencies, GLCs and corporate stakeholders to strengthen customer experience (CX) strategies in an evolving digital landscape.

The event featured keynote talks, panel discussions and case studies covering CX governance, automation and AI-driven engagement.

CASB also presented its unified CX model, highlighting its role in improving service delivery, while organisers emphasised the importance of cross-sector collaboration in meeting rising customer expectations across Sabah.