GEORGE TOWN, August 23 – MTT Hospitality Sdn Bhd, a division of the MTT Group of Companies, has announced a strategic partnership with Pan Pacific Hotels Group, marking the beginning of a transformative journey for the iconic Evergreen Laurel Hotel. During an official signing ceremony today, it was revealed that the hotel will be rebranded as the Gurney Bay Hotel, A PARKROYAL Partner Hotel, starting on September 1, 2024. The hotel will undergo a full transformation over the next 18 to 24 months, culminating in its rebranding as the PARKROYAL Gurney Bay Hotel.

The signing ceremony, attended by the Chief Minister of Penang, YAB Chow Kon Yeow, and other key figures, highlighted the significance of this collaboration for Penang’s hospitality landscape. Dato Seri Kenny Ong, Group Chairman of the MTT Group of Companies, emphasized that the partnership is not merely about transforming a property but enhancing the overall hospitality experience in Penang. The hotel’s renovation will focus on modernizing public areas and rooms, while also improving service systems to align with Pan Pacific Hotels Group’s high standards.

Mr. Choe Peng Sum, Chief Executive Officer of Pan Pacific Hotels Group, expressed excitement about the partnership, stating that the collaboration aligns with the brand’s ethos of “All Things Local” and aims to provide guests with an authentic experience of Penang’s vibrant culture and heritage. The Gurney Bay Hotel, once rebranded, is expected to become a beacon of luxury, comfort, and cultural immersion, reflecting the unique spirit of Penang.

This partnership comes at a strategic time as Penang continues to attract increasing numbers of international tourists. The transformation of the hotel is expected to contribute significantly to the local economy and enhance Penang’s status as a premier travel destination. The PARKROYAL Gurney Bay Hotel is poised to become a landmark destination, offering world-class hospitality while serving as a gateway for cultural exchange and memorable guest experiences.