SHAH ALAM, October 20 – Canon Marketing Malaysia (“Canon”) is pushing the boundaries of photography with the introduction of the RF10-20mm f/4L IS STM, the world’s widest full-frame autofocus ultra-wide-angle zoom lens equipped with image stabilization. This exciting addition to Canon’s RF lens lineup promises to open new creative horizons for photographers. The RF10-20mm f/4L IS STM lens represents a significant milestone for Canon. It offers a broader angle-of-view than its predecessor, the EF11-24mm f/4L USM, all while maintaining exceptional image quality.
What’s remarkable is that Canon has achieved this in a much smaller and lighter package, making it versatile and portable for various photography and videography needs. Hunter Zhang, Director of Image Communication Business Division at Canon Marketing Malaysia, highlighted the importance of expanding focal range options for photographers. He noted, Canon recognizes the diverse focal range requirements of photographers.
With the latest RF10-20mm f/4L IS STM lens, they extend the zoom lens lineup within the f/4L range, delivering a combination of a professional-grade built camera accessory while enhancing the accessibility of this focal range to photographers. The unique perspective created by ultra-wide-angle lenses allows photographers to capture scenes with dramatic depth and perspective. The RF10-20mm f/4L IS STM excels in this aspect by offering a field of view equivalent to 16 to 32mm on a full-frame lens when paired with APS-C EOS R cameras.
This means it’s not just an ultra-wide-angle lens for full-frame users but also caters to APS-C shooters looking for wider perspectives. The ultra-wide view also gives photographers more flexibility in framing their shots, allowing for creative expression and unique compositions. For landscape, architectural, and interior photographers, this lens is a game-changer. Traditionally, achieving a wider focal length with maximum aperture and performance resulted in a heavy and bulky lens. However, Canon has defied this trend by significantly reducing the weight of the RF10-20mm f/4L IS STM to approximately 570g, which is a considerable improvement compared to the EF11-24mm f/4L USM.
This weight reduction, along with the lens’s relatively compact size, makes it suitable for handheld shooting and even for use with gimbals and rigs. Photographers can explore new cinematic perspectives and capture breathtaking shots, all while remaining nimble and mobile. Canon’s commitment to delivering exceptional image quality is evident in the RF10-20mm f/4L IS STM. It boasts Optical Image Stabilization (Optical IS), making it the first ultra-wide-angle lens with a focal length under 13mm to offer this feature. This is a game-changer for photographers who want to capture steady shots, even in low-light conditions.
Optical IS works in tandem with Movie Digital IS to provide smooth and stable video recording. It’s ideal for vloggers, videographers, or anyone who wants to create professional-looking videos on the go. The lens also introduces Peripheral Coordinated Control, a feature that effectively reduces peripheral blurring common in ultra-wide-angle lenses. Combined with its optimized lens configuration and in-camera correction, this lens delivers image quality that rivals the highly-regarded EF11-24mm f/4L USM.
Canon has designed the RF10-20mm f/4L IS STM with a sophisticated focusing system that ensures swift and precise autofocus performance. The lens’s STM motor and focusing lens work seamlessly, delivering quick and accurate focusing during still photography and smooth, silent autofocus during video recording. This ensures you can capture both stills and videos with confidence. The lens also features a lens position sensor that, when combined with the lead-screw type STM, shortens startup time, allowing you to start shooting quickly when the need arises.
As part of Canon’s esteemed L-series, the RF10-20mm f/4L IS STM is built to withstand demanding shooting conditions. It features a robust and durable design, including fluorine coating for added protection and resistance to dust and moisture. The lens includes a control ring for exposure adjustments, a function button for customizable shortcuts, and a rear gelatin filter holder for creative filtering options. These features enhance the lens’s usability and flexibility.
Canon’s RF10-20mm f/4L IS STM is set to expand the possibilities for photographers and videographers by offering the world’s widest full-frame autofocus ultra-wide-angle zoom lens in a compact, portable, and versatile package. With its unique perspective, outstanding image quality, and nimble performance, this lens is poised to become a go-to choice for those seeking to capture boundless beauty and distinctive perspectives. For photographers who want to explore the world from a wider angle, the RF10-20mm f/4L IS STM is a remarkable addition to Canon’s RF lens lineup.
