BATU KAWAN, September 13 – IKEA Malaysia has officially launched its inaugural IKEA Blueprint 2025 at the IKEA Batu Kawan store, offering an exclusive look into the company’s future plans focused on affordability, sustainability, and growth. The event, which took place yesterday, featured insights from Malcolm Pruys, Country Retail Director of IKEA Malaysia, and Takeshi Murai, Store Manager of IKEA Batu Kawan.
One of the most exciting announcements was the introduction of over 2,000 products with New Lower Prices, making home improvement more accessible for Malaysians. From storage solutions to stylish furniture pieces like the GLADOM side table priced at RM59 and the STRANDMON wing chair at RM699, IKEA is staying true to its promise of offering quality products at affordable prices.
In addition to affordable home upgrades, IKEA Blueprint 2025 showcased upcoming events like the IKEA Snooze Fest, running from 7 to 29 September. This month-long celebration of sleep will offer workshops, soothing soundscapes, and fun activities hosted by influencers. New product collections such as the SKOGSDUVA series launching in October and the BRÄNNBOLL gaming collection in December are sure to bring excitement to homes.
Food lovers can also look forward to new flavors at the IKEA Swedish Restaurant. Menu additions like Gochujang Chicken Wings and Beef Ribs with Soy Sauce will provide a delicious dining experience, alongside the affordable Weekdays Family Combo Meal for RM39.90, available exclusively to IKEA Family Members. With affordability and innovation at the forefront, IKEA Malaysia is set to make 2025 a year of exciting transformations.
