KUALA LUMPUR, September 30 — MOVETIX, the event ticketing platform on AirAsia MOVE, has announced a strategic partnership with Ticketmelon, a leading event technology company in ASEAN. This collaboration will integrate Ticketmelon’s extensive inventory of over 300,000 event tickets into the AirAsia MOVE app, enabling users to book flights, accommodations, and event tickets in one seamless experience.
With the growing popularity of live events tourism, particularly in sports and music, this partnership positions AirAsia MOVE to cater to a dynamic and expanding market. Tony Fernandes, CEO of Capital A, expressed excitement about making events across ASEAN more accessible and affordable, while Ticketmelon CEO Panupong Tejapaibul highlighted the partnership’s potential to enhance the region’s event and music tourism.
