GEORGE TOWN, October 25 – The 7th edition of the Penang International Travel Exchange (PITE) is set to take place from October 8 to 10, 2024. Organized by Ace Conferences and supported by the Penang Convention & Exhibition Bureau (PCEB), this premier travel trade event aims to reinforce Penang’s reputation as a leading business events and travel destination in the Asia Pacific.
With over 40 exhibitors from Malaysia and more than 100 buyers from 14 countries, including India, China, and the United States, PITE 2024 promises to be a pivotal platform for promoting Penang’s tourism and business events sector. The three-day event will facilitate connections between buyers and exhibitors through pre-scheduled appointments and one-on-one meetings, offering valuable opportunities for collaboration and networking.
Participants can also partake in a familiarization tour, showcasing Penang’s unique attractions such as Penang Hill and The Habitat. Mr. Ashwin Gunasekeran, CEO of PCEB, expressed optimism about the event’s growth, stating, “The scale of engagement for this year’s event has increased significantly, and we are confident that PITE will continue to thrive and expand, further solidifying Penang’s position in the global business events industry.”
With its comprehensive agenda, PITE 2024 is poised to enhance Penang’s profile as a premier destination for both tourism and business events.
