KUALA LUMPUR, November 18 – Pensonic Holdings Berhad remains optimistic about its future growth, driven by strategic expansions into e-commerce, energy-efficient product development, and enhanced manufacturing capabilities. The company has recently returned to profitability, reporting a significant rise in manufacturing sales, which surged by 333% in FY2024 due to strong demand for eco-friendly products, including energy-efficient refrigerators and fans.
This growth reflects Pensonic’s ability to capitalize on new export opportunities amid the ongoing China-US trade tensions. Pensonic’s Group CEO, Dato’ Dixon Chew, highlighted the positive impact of operational efficiencies under the new management, including improved inventory management and a 25% reduction in borrowings. The company’s strengthened brand presence and visibility, achieved through a dynamic digital marketing approach, have further supported consumer engagement and growth.
As Malaysia’s economy is expected to see increased consumer spending, Pensonic is well-positioned to meet rising demand for premium, homegrown electrical appliances, boosted by recent recognitions and awards celebrating its sustainability and brand excellence.
